THE GREEN LUXURY
BY LIOLÀ'S COSMETICS
THE GREEN LUXURY OF LIOLÀ AND ITS HISTORY
A group of Italian entrepreneurs, in particular with a high presence of women with a long experience of over 35 years, shared a dream: to develop particularly innovative and highly effective cosmetic formulations, mixing the best natural ingredients with cutting-edge biotechnologies, giving life to green luxury products.
In other words, the goal was to give a concrete and transparent change to the process of creating NEW GREEN, HEALTHY AND CLEAN LUXURY PRODUCTS.
So in 2019, the new green beauty and luxury products company, Liolà Cosmetics, was founded in order to give life to the first range of Time Control products, which was formulated and produced with a strong focus on intrinsic quality, performance and sustainability.
In this regard, the intrinsic green luxury of Liolà Cosmetics products has been recognized on a global scale and as a consequence of this, for two consecutive years, they have been identified in the top 10 best in the world by the Pure Beauty Global Awards 2020 and 2021.
WHY THE NAME LIOLÀ FOR A GREEN LUXURY BRAND?
To illustrate the reason for the birth of the name of the Liolà brand, it is necessary to refer to the homonymous main character of a comedy by the famous Italian writer Luigi Pirandello.
As an example, the protagonist innocently defies established rules, also distinguishing himself from the others with his refreshing mix of simplicity, spontaneity and a sense of joy and justice. In fact, it can be said that Liolà is the emblem of the connection between human being and nature.
On the other hand, who better could be our ambassador if not the love of nature and the desire to stand out, creating a new sustainable and transparent trend?
In addition to this Liolà is a green luxury brand branded with honor 100% made in Italy
A GREEN LUXURY WORLD IS OUR VISION
In addition to this desire for connection with nature, we have taken personalized and biotechnological skin care to heart, making all this possible thanks to green luxury products that aim to replace cosmetic surgery as an answer to the desire for timeless skin and healthy.
THE MISSION: GREEN LUXURY, BY LIOLÀ COSMETICS
In addition to our vision, we have set a goal to provide men and women of all geographies, colors and ages with inherently sustainable green luxury skincare solutions.
In this way, the best quality / price ratio on the market is guaranteed, as well as transparent information and education to allow informed choices
SUSTAINABILITY THANKS TO GREEN LUXURY
With a production area, located in northern Italy, of about 7,000 square meters, Liolà is committed to recycling about 99% of the water used to develop cosmetics and in the meantime brings CO2 emissions to almost zero.
Even if the skin is one of the main organs of the skin, it also needs to remember some activities to do such as staying healthy, toned and hydrated.
Since our formulations are unique and exclusive, the reparative processes of the skin and its cells are stimulated in order to fully respect nature.
FORMULATIONS INSPIRED BY SIMPLICITY
In order to follow an ethic linked to simplicity, we decided to follow the principle: Less is more combined with green luxury.
In fact, our formulations feature a balanced mix of highly effective and healthy natural ingredients along with innovative biotechnology results in an excellent INCI for all of our products.
Finally, our cosmetics do not contain synthetic surfactants, so that the skin can breathe. Without parabens, silicones, mineral oils.
In conclusion, we would like to talk to you about how we achieve goals, i.e. by referring to the development of transparent and truly collaborative partnerships with companies and people who can help us market our products and establish our green luxury brand around the world.
By the way, the partners with whom we share our journey and our success are distributors, retailers, spas, beauty centers, cosmetic surgery centers, niche perfumeries, thought leaders and influencers who believe in our vision, mission and philosophy and are ready to invest their time and resources to launch a new paradigm in luxury green skin care.
The Liolà Cosmetics team supports the Piedmont Foundation for Cancer Research in Candiolo.
A percentage of sales from all Black Diamond face serums will go towards supporting research.
We would like to inform all our dear customers about it.